Facebook To Launch Cristiano Ronaldo Reality Show Soon

Facebook is in discussions for a reality show about a soccer superstar, Cristiano Roanldo, Variety has learned.

The social giant is in talks to bring the Ronaldo docu-series to Facebook Watch, its video platform for TV-style content, according to multiple sources.

Facebook is prepped to invest substantial coin in the project: The Portuguese footballer could get a paycheck of around $10 million for the 13-episode show, sources say.

CAA is packaging the series, to be produced by Matador Content and Religion of Sports, a sports-media firm founded by Gotham Chopra, Michael Strahan, Tom Brady and production company Dirty Robber. Sources differed on how advanced the negotiations are; one said a deal is close to being finalized while another characterized the talks as nascent.

Ronaldo is already in business with Facebook. The company has ordered a scripted drama series from Ronaldo and Paul Lee’s newly launched studio, wiip, for Facebook watch.

That show is about a diverse high-school girls soccer team in upstate New York that inspires the local community to transcend racial, ethnic and class differences dividing it.

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